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BRIGHT IDEAS

EMPLOYEE SUGGESTION CAMPAIGNS

 

Capture Hundreds of Cost-Savings and Performance Improvement Ideas from Your Workforce In Three Weeks or Less!

 

Use our campaigns as a stand-a-lone, high-energy suggestion campaign or to revitalize your current suggestion program!

 

Do you have an employee suggestion program or is it dead on arrival? All businesses should be looking for ways to cut costs, improve motivation and drive performance.  Use this campaign to kick off a new program or to compliment your existing employee suggestion or continuous improvement program.

 

This unique campaign captures ideas, drives involvement and identifies cost savings ideas from the bottom of the organization to the top.  The ideas and suggestions you will obtain will improve your bottom line as well as create a high level of motivation and enthusiasm. The Bright Ideas Campaign has been used by hundreds of organizations with proven results.

 

 

Getting employees involved not only yields valuable ideas and suggestions, but also engages and improves employee motivation, creating a more productive and satisfying work environment. Yet many ignore the untapped resource of their employees who know their jobs better than any expert.

 

I designed the Bright Idea Campaign for three important reasons.

 

First -- I wanted to create an effective and fail-safe way for employers to identify ways to cut costs, waste, and to improve organizational productivity. Many of the campaigns we have run have saved employers thousands, if not millions of dollars in cost saving ideas. Each person at work has tremendous potential. They all have good ideas about improving their job and the organization as a whole.

 
Peter Drucker said,
"One has to assume first, that the individual human being at work knows better than anyone else what makes him or her more productive . . .even in routine work the only true expert is the person who does the job." 

 

Second -- I wanted to create a powerful way to allow employees to feel they had a sense of ownership, destiny and pride.  There is no better way to empower, engage, and motivate people than to ask for their ideas and suggestions.  I used to work for the Federal government and I still remember how frustrating it was fighting the bureaucracy.  Trying to get a new idea implemented was like pulling teeth. After fighting that experience, I knew there had to be an easier and more effective way to get ideas implemented. 

 

That experience was the genesis of the "campaign" process. The campaign is designed to cut through the typical bureaucracy, sign-off, turfdoms and inertia present in most organizations.

 

I can still remember one powerfully successful program I ran for one company. After the program ended, this person came up to me and said,

 

"The campaign changed my entire outlook about this organization. I now know management cares about me and my ideas. I am much prouder of my organization."

 

Third -- I wanted a program that was inexpensive, but generated powerful results. During the past 30 years, I have worked with hundreds of organizations in designing employee suggestion and employee engagement programs. Years ago, I was responsible for creating an employee suggestion program for an organization of 72,000 people. As a Board Member of the Malcolm Baldrige National Quality Award, I had the opportunity to examine and evaluate how leading organizations use their Employee Suggestion Systems (ESS) to produce results. I trained managers at Yamaha and learned how they drive continuous improvement with their Kaizen process. My experiences have taught me what works and what does not.

 

Validated and Proven to Work

 

Because of our experience and success, Japan sent a delegation to the U.S. to learn about innovation and employee suggestion programs so they could apply it to their businesses in Japan. As a result, I have taken what I have learned and created the most effective way to boost innovation and capture thousands of valuable ideas and suggestions from your workforce. 

 

The secret of success is the step-by-step process I have developed over the past 30 years.  I have developed a guaranteed process to capture hundreds of valuable employee suggestions and cost-cutting ideas from your workforce in three weeks or less. 

 

The Bright Idea Campaign is a Dynamic Improvement Over the Typical Suggestion Program
 

The Bright Ideas Campaign is different than any other employee suggestion program. The Campaign is a proven way to capture hundreds of ideas to improve productivity, cut costs and drive improvements from the bottom up.  It is not a "program", but a high energy motivational campaign. 

 

The Bright Idea Campaign is Powerful and Fast

The Bright Ideas Campaign is a streamlined and powerful variant to typical suggestion programs. With most suggestion box programs, results are sporadic and slow. Many good ideas get screened out, lay dormant, or are overlooked and ignored by management. On the other hand, this high intensity campaign generates hundreds of ideas in three weeks or less.

The Bright Idea Campaign is based on a military style operation designed to focus on specific improvement opportunities. Employees are asked to submit ideas on one or more of these areas:

1. Cost reduction

2. Continuous improvement

3. Problem identification

4. Customer retention and satisfaction

5. New product and service generation

6. Safety improvement

The Bright Ideas Campaign can be used as a stand a lone program or compliment an existing suggestion program.

 

Use Our Idea Campaign to:

  • Initiate a highly effective, high energy, and motivating suggestion program

  • Give your current suggestion program a shot-in-the-arm

  • Target specific aspects of your business such as process improvement, safety, employee retention, cost reduction, or customer satisfaction

  • Identify ways to cut costs

  • Improve communication

  • Get 100% participation from the bottom of the organization to the top

  • Kick off a new program or product

Proven Track Record With Significant Results

 

Direct Benefits:

  • Improve customer satisfaction

  • Creates a feeling of empowerment 

  • Improves job satisfaction 

  • Creates ownership and trust 

  • Captures hundreds of new ideas in 3-4 weeks

  • 30-40% of the ideas generated can be implemented immediately by front-line supervisors

  • Improves motivation and morale 

  • Reduces costs 

  • Improves internal communication 

  • Creates a positive attitude 

  • Improves profitability 

  • Results pay for the cost of the program 

  • Low risk, high payoff 

Typical Results:

  • The Hartford Hospital got 495 ideas from 168 people.

  • The U.S. Army got 530 ideas in 3 weeks from 200 people.

  • Eaton Corporation gained 944 ideas from 113 people reaching 100% participation 

  • Parker Hannifin Corporation got 499 ideas from 103 employees 

  • National Semiconductor saved $3,600,000 using idea campaigns 

  • The U.S. Park Service made over 12,000 suggestions with an approval rate of 75 percent

  • WIKA captured over 1600 ideas from 600 employees in 3 weeks. One suggestion was worth over $125,000 in cost savings. 

WIKA captured over 1600 ideas from 600 employees in a 3 week Bright Idea Campaign. One suggestion alone was worth over $125,000 in cost savings. 

 

 

"Greg Smith's Bright Star Ideas Campaign delivered what it promised.

We captured over 200 ideas from our workforce.  It generated a ton of energy and we have been excited by the results."

 

Kitty Burch

Program Coordinator

Maplegrove Community Education and Children's Programs

 

"I have seen a lot of suggestion programs come and go over the years. However, this one was different. Seeing senior management actually participating in the campaign showed me they were truly serious about my ideas."

 

Mary Rodriquez

Ft. Gillem, GA

U.S. Army

 

The Complete Bright Ideas "Do-It-Yourself" Campaign Kit

The Bright Ideas Campaign Includes:

 

The Bright Ideas Campaign Facilitator Guide

 

The Facilitator Guide is the heart and soul of how to run a successful Bright Ideas Campaign.  We provide a complete day-by-day, step-by-step plan of action.  The Guide shows how to organize the Campaign and how to get the support and cooperation of everyone needed to make it a success.  The entire Campaign can be coordinated by a member of your staff.  The Facilitator Guide includes step-by-step and day-by-day instructions for planning and launching a three-week, intensive campaign to involve all your employees. 

 

The Facilitator Guide Includes:

  • Step-by-step instructions for planning and launching an intensive campaign to involve all your employees

  • Roles and responsibilities of key individuals

  • How to get support and involvement from upper management

  • Dozens of ways to get employees to create and share new ideas

  • Suggestions on how to reward people for their ideas so they are encouraged to offer more

  • Instructions on how to create and manage the Implementation Team

  • Sample Announcement Letters

  • Sample Acknowledgment Letters

  • Sample suggestion forms

  • Successful ideas and hints to consider from other idea campaigns

  • Flow charts

  • Idea Score Sheets to simplify your program responsibilities

  • Day-by-day calendar and week-by-week instructions

  • Communication and meeting schedules

  • Activities you and your employees can get involved in to stimulate the continuous generation of new ideas

  • Log sheets and tracking forms

  • Much more . . .

Bright Ideas Campaign DVD.  See first hand how the Campaign generated hundreds of thousands of dollars worth of cost savings ideas in one organization and totally transformed the morale and motivation of its workforce. You will hear from the HR manager, Idea Leader, project manager and the Director of Continuous Improvement. 

 

Two Powerful Books: You receive two of Greg's books including, The New Leader: Bringing Creativity and Innovation to the Workplace and TNT: Dynamic Ways to Reward, Energize and Motivate Your Teams.

 

Idea Submission Form.  No need to spend the time and reinvent the wheel.  We provide you a file allowing you to print as many forms as you wish. The form makes it simple to collect and categorize your ideas and suggestions. 

 

Bright Ideas Resource CD.  The CD contains four different sets of PowerPoint slides that outline the BIC process.  The slides make it simple and easy to train your Idea Team, Implementation Team and your executives. The CD also includes MS Word documents making your administrative process simple.

 

Reward and Recognition Items. A driving force of the Campaign is reward and recognition. We provide you several sample items you can use in your Campaign. The use of each item is outlined in the Facilitator Guide.

 

Table Tents. We provide you a file as part of your marketing material so you can reproduce as many table tents as needed.

Telephonic Coaching and Campaign Management

As an option, we can also provide support, advice and consulting to help you initiate your Campaign.  Services will be delivered over the phone to one or more individuals as needed.  We will help you: 

  • Establish the objectives of the Campaign
  • Help organize the actions of the executive team
  • Discuss the proper way to recognize contributors.  Should you use financial rewards or not?
  • Talk about how to get maximum employee participation
  • Discuss, define, and design roles and responsibilities
  • Discuss the best way for employees to submit ideas  (Email, web or paper)
  • Plan various meetings needed to kick off and manage the Campaign
  • Help decide how ideas and suggestions will be submitted, managed, and tracked
  • Discuss how to sort and categorize idea submissions
  • Discuss how to use visible displays
  • Help design and discuss the role of the Implementation Team        
  • Selection of Implementation Team         
  • Discuss other forms of motivation and incentives to accelerate the Campaign
  • Suggest ways to gain favorable publicity and promotion
  • How to measure ROI

IdeaTracker Software. The IdeaTracker software keeps track of all the ideas submitted during your suggestion and employee involvement campaign.

 

Three Different Idea Campaign Options to Choose From

Call us at 770-860-9464 or 800-821-2487

 

Bright Ideas Campaign "Do-It-Yourself" Kit

 

The Bright Ideas Campaign is a multi-purpose campaign to target one or more of the following:

  • Cost reduction

  • Continuous improvement

  • Problem identification

  • Customer retention and satisfaction

  • New product and service generation

  • Safety improvement

The Bright Ideas Campaign includes the instructions, training materials and facilitator guide to run your Campaign.  This allows you the ability to customize the Campaign to your requirements. 
 

Contact us for more information
 

Call us at 770-860-9464 or 800-821-2487 for pricing options
 

BAD Idea Campaign

"Buck-a-Day"

 

Focus: Cost reduction campaign

Both the BAD and GOOD Idea programs come with all the materials, rewards, instructions, software and our support team to help you create a highly successful campaign.


Contact us for more information
 

Call us at 770-860-9464 or 800-821-2487 for pricing options
 

Good Idea Campaign

Focus: Customer satisfaction

Both the BAD and GOOD Idea programs come with all the materials, rewards, instructions, software and our support team to help you create a highly successful campaign.

 

Contact us for more information
 

Call us at 770-860-9464 or 800-821-2487 for pricing options
 

 

 

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