Capture
Hundreds of Cost-Savings and Performance Improvement Ideas from Your
Workforce In Three Weeks or Less!
Use our campaigns as a stand-a-lone,
high-energy suggestion
campaign or to
revitalize your current suggestion program!
Do you have an employee suggestion program or is it dead on arrival?
All businesses should be looking for ways to
cut costs, improve motivation and drive performance. Use this
campaign to kick off a new program or to compliment your existing
employee suggestion or continuous improvement program.
This unique campaign captures ideas, drives involvement and identifies
cost savings ideas from the bottom of the organization to the top.
The ideas and suggestions you will obtain will improve your bottom line
as well as create a high level of motivation and enthusiasm. The Bright
Ideas Campaign has been used by hundreds of organizations with proven
results.
Getting employees involved not only
yields valuable ideas and suggestions, but also engages and improves
employee motivation, creating a more productive and satisfying work
environment. Yet many ignore the untapped resource of their employees
who know their jobs better than any expert.
I
designed the Bright Idea Campaign for three important reasons.
First
-- I wanted to create an effective and fail-safe way for employers to identify
ways to
cut costs, waste, and to improve organizational productivity.
Many of the campaigns we have run have saved
employers thousands, if not millions of dollars in cost saving ideas. Each person at work has tremendous potential. They
all have good ideas about improving their job and the organization as a
whole.
Peter Drucker said,
"One has to assume first,
that the individual human being at work knows better than anyone else what
makes him or her more productive . . .even in routine work the only true
expert is the person who does the
job."
Second -- I wanted to create a powerful way to allow employees to feel
they had a sense of ownership, destiny and pride. There is no
better way to empower, engage, and motivate people than to ask for their
ideas and suggestions. I used to work for the Federal government
and I still remember how frustrating it was fighting the bureaucracy.
Trying to get a new idea implemented was like pulling teeth. After
fighting that experience, I knew there had to be an easier and more
effective way to get
ideas implemented.
That experience was the genesis of the
"campaign" process. The campaign is designed to cut through the typical
bureaucracy, sign-off, turfdoms and inertia present in most
organizations.
I can
still remember one powerfully successful program I ran for one company.
After the program ended, this person came up to me and said,
"The campaign changed my entire
outlook about this organization. I now know management cares about me
and my ideas. I am much prouder of my organization."
Third
-- I wanted a program that was inexpensive, but generated powerful
results.
During the past
30 years, I have worked with hundreds of organizations in
designing employee suggestion and employee engagement programs. Years
ago, I was responsible for creating an employee suggestion
program for an organization of 72,000 people. As a Board Member
of the Malcolm Baldrige National Quality Award, I had the
opportunity to examine and evaluate how leading organizations
use their Employee Suggestion Systems (ESS) to produce results. I trained managers at Yamaha and
learned how they drive continuous improvement with their Kaizen
process. My experiences have taught me what works and what does
not.
Validated and Proven to Work
Because of our experience and
success, Japan sent a delegation to the U.S. to learn about innovation and employee suggestion programs
so they could apply it to their
businesses in Japan. As a result, I have taken what I have learned and created the most effective way to boost
innovation and capture thousands of valuable ideas and suggestions
from your workforce.
The secret of success is
the step-by-step process I have developed over the past 30 years. I have developed a
guaranteed process to capture hundreds of
valuable employee suggestions and cost-cutting ideas from your
workforce in three weeks or less.
The Bright Idea Campaign is a Dynamic
Improvement Over the
Typical Suggestion Program
The Bright Ideas Campaign is different than any other
employee suggestion program.
The Campaign is a proven way to capture hundreds of
ideas to improve productivity, cut costs and drive improvements from the
bottom up. It is not a "program", but a high energy
motivational campaign.
The
Bright Idea Campaign is Powerful and Fast
The Bright Ideas Campaign is a streamlined and powerful variant to typical suggestion
programs. With most suggestion box programs, results are sporadic and
slow. Many good ideas get screened out, lay dormant, or are overlooked
and ignored by management. On the other hand, this high intensity
campaign generates hundreds of ideas in three weeks or less.
The Bright Idea
Campaign is based on a military style operation designed to focus on
specific improvement opportunities. Employees are asked to submit ideas
on one or more of these areas:
1. Cost reduction
2. Continuous
improvement
3. Problem
identification
4. Customer retention
and satisfaction
5. New product and
service generation
6. Safety improvement
The Bright Ideas Campaign can be used as a stand a
lone program or compliment an existing suggestion program.
Use Our Idea Campaign to:
Initiate a
highly effective, high energy, and motivating suggestion program
Give your
current suggestion program a shot-in-the-arm
Target
specific aspects of your business such as process improvement, safety,
employee retention, cost reduction, or customer satisfaction
Identify
ways to cut costs
Improve
communication
Get 100%
participation from the bottom of the organization to the top
Kick off a
new program or product
Proven Track Record With Significant
Results
Direct Benefits:
Improve
customer satisfaction
Creates a feeling of empowerment
Improves job satisfaction
Creates ownership and trust
Captures hundreds of new ideas in 3-4 weeks
30-40% of the ideas generated can be implemented
immediately by front-line supervisors
Improves motivation and morale
Reduces costs
Improves internal communication
Creates a positive attitude
Improves profitability
Results pay for the cost of the program
Low risk, high payoff
Typical Results:
The Hartford Hospital
got 495 ideas from 168 people.
The U.S. Army got 530 ideas in 3 weeks from
200 people.
Eaton Corporation gained 944 ideas from 113
people reaching 100% participation
Parker Hannifin Corporation got 499 ideas
from 103 employees
National Semiconductor saved $3,600,000
using idea campaigns
The U.S. Park Service made over 12,000
suggestions with an approval rate of 75 percent
WIKA captured over
1600 ideas from 600 employees in 3 weeks. One suggestion was
worth over $125,000 in cost savings.
WIKA captured over 1600
ideas from 600 employees in a 3 week Bright Idea Campaign. One suggestion alone was worth over
$125,000 in cost savings.
"Greg Smith's
Bright Star Ideas Campaign delivered what it promised.
We captured over
200 ideas from our workforce. It generated a ton of energy and
we have been excited by the results."
Kitty
Burch
Program
Coordinator
Maplegrove Community Education and Children's Programs
"I have seen a lot of suggestion programs
come and go over the years. However, this one was different. Seeing senior management
actually participating in the campaign showed me they were truly serious
about my ideas."
Mary Rodriquez
Ft. Gillem, GA
U.S. Army
The Complete Bright Ideas "Do-It-Yourself" Campaign Kit
The Bright Ideas Campaign
Includes:
The
Bright Ideas Campaign Facilitator Guide
The Facilitator Guide is the heart and soul of how to run a
successful Bright Ideas Campaign.
We
provide a complete day-by-day, step-by-step plan of action. The
Guide shows how to organize the Campaign and how to get the
support and cooperation of everyone needed to make it a
success. The entire Campaign can be coordinated by a member of
your staff. The Facilitator Guide includes step-by-step and
day-by-day instructions for planning and launching a three-week,
intensive campaign to involve all your employees.
The Facilitator Guide Includes:
Step-by-step instructions for
planning and launching an intensive campaign to involve all your
employees
Roles and responsibilities of
key individuals
How to get support and
involvement from upper management
Dozens of ways to get
employees to create and share new ideas
Suggestions on how to reward
people for their ideas so they are encouraged to offer more
Instructions on how to create
and manage the Implementation Team
Sample Announcement Letters
Sample Acknowledgment Letters
Sample suggestion forms
Successful ideas and hints to
consider from other idea campaigns
Flow charts
Idea Score Sheets to simplify
your program responsibilities
Day-by-day calendar and
week-by-week instructions
Communication and meeting
schedules
Activities you and your
employees can get involved in to stimulate the continuous generation of
new ideas
Bright Ideas Campaign DVD. See first hand
how the Campaign generated hundreds of thousands of dollars
worth of cost savings ideas in one organization and totally
transformed the morale and motivation of its workforce. You will
hear from the HR manager, Idea Leader, project manager and the
Director of Continuous Improvement.
Two Powerful Books: You receive
two of Greg's books including, The New Leader: Bringing Creativity
and Innovation to the Workplace and TNT: Dynamic Ways to
Reward, Energize and Motivate Your Teams.
Idea Submission Form. No need to spend the
time and reinvent the wheel. We provide you a file
allowing you to print as many forms as you wish. The form makes
it simple to collect and categorize your ideas and suggestions.
Bright Ideas Resource CD.
The CD contains four different sets of PowerPoint slides that
outline the BIC process. The slides make it simple and
easy to train your Idea Team, Implementation Team and your
executives. The CD also includes MS Word documents making your
administrative process simple.
Reward and Recognition Items. A driving
force of the Campaign is reward and recognition. We provide you
several sample items you can use in your Campaign. The use of
each item is outlined in the Facilitator Guide.
Table Tents. We provide you a file as part of your
marketing material so you can reproduce as many table tents as
needed.
Telephonic Coaching and Campaign Management
As an option, we can
also provide support, advice and consulting to help you initiate
your Campaign. Services will be delivered over the phone to one
or more individuals as needed. We will help you:
Establish the objectives of the Campaign
Help organize the actions of the executive team
Discuss the proper way to recognize contributors.
Should you use financial rewards or not?
Talk about how to get maximum employee participation
Discuss, define, and design roles and responsibilities
Discuss the best
way for employees to submit ideas (Email, web or
paper)
Plan various meetings needed to kick off and manage the
Campaign
Help decide how ideas and suggestions will be submitted,
managed, and tracked
Discuss how to sort and categorize idea submissions
Discuss how to use visible displays
Help design and discuss the role of the Implementation
Team
Selection of Implementation Team
Discuss other forms of motivation and incentives to
accelerate the Campaign
Suggest ways to gain favorable publicity and promotion
How to measure ROI
IdeaTracker Software.
The IdeaTracker software keeps track of all the ideas
submitted during your suggestion and employee involvement
campaign.
Three Different Idea
Campaign Options to Choose From
Call us at
770-860-9464 or 800-821-2487
Bright
Ideas Campaign "Do-It-Yourself"
Kit
The Bright Ideas Campaign is a multi-purpose campaign to target
one or more of the following:
Cost
reduction
Continuous improvement
Problem
identification
Customer
retention and satisfaction
New
product and service generation
Safety
improvement
The Bright Ideas Campaign includes the instructions, training
materials and facilitator guide to run your Campaign. This
allows you the ability to customize the Campaign to your
requirements.
Call us at
770-860-9464 or 800-821-2487 for pricing options
BAD Idea Campaign
"Buck-a-Day"
Focus: Cost reduction campaign
Both the BAD and GOOD Idea programs come with all the materials,
rewards, instructions, software and our support team to help you
create a highly successful campaign.
Call us
at 770-860-9464 or 800-821-2487 for pricing options
Good Idea Campaign
Focus: Customer satisfaction
Both the BAD and GOOD Idea
programs come with all the materials, rewards, instructions,
software and our support team to help you create a highly
successful campaign.
Call us at
770-860-9464 or 800-821-2487 for pricing options
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