Creating an Effective Incentive Program
in Eight Easy Steps
Gregory P. Smith
Disney World has over 20 reward and incentive programs
in place. All good businesses have at least one or two. Incentive programs
serve a specific purpose. Some programs show appreciation to employees.
Other programs are designed to improve performance and create behaviors
management would like to see. No matter what type of program you have or
want--designing the program is critical to its success.
Step 1- Focus on the desired behavior needed
or the goal of the program. Begin with a clear, briefly stated
objective. Identify what goal/objective needs to be accomplished, for
example: improved attendance, longevity, reduced accidents, etc. The
objectives must be specific, simple, and obtainable.
continued . . .
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